Welcome to Every Turn
At Every Turn, we design activewear for real life—and every way teens choose to move through it.
We’re not just here for the big performances or the highlight reels. We’re here for the after-school hangouts, the studio warmups, the early starts, group chats and walks to nowhere in particular.
Crafted for ages 8–16, blending trend-led fashion with real performance, everything we create is designed to empower, energise and elevate teens—whether they’re dancing, training, studying or just hanging with friends. We bring color, comfort and confidence to the everyday world they live in.
We’re Visionary by Design.
We don’t follow trends—we predict them. Our collections are bold, fashion-forward and made to help teens express who they are through color, shape and movement.
We’re Made for Movement.
Everything we create is built for how young people really move. From the fit to the fabric, from the warm-up to the wind-down—this is gear they’d actually want to wear (and never want to take off).
We Deliver Premium Quality.
High performance should feel as good as it looks. Every piece is comfort-tested, durability-approved and designed to last—from training to washing and back again.
We Celebrate Confidence.
Our goal is simple: to help young people feel good about what they wear—and even better about who they are. Every fit, color and feature is designed to support their journey.
We Show Up.
Always.
We’re not trying to be perfect; we’re trying to be present—for our community, our customers and the next generation. Every Turn is here to support them. Everywhere, every day.
We Empower Self-Expression.
No uniforms here. Mix-and-match color stories and limited looks let you script your own look, mood and momentum.
Every Turn was born from experience—and sparked by something close to the heart.
Sandra, our Creative Director, has over 30 years of experience in the apparel industry. She helped grow the iconic Sylvia P brand alongside her mother, Sylvia Pichler, creating world-class gymnastics wear for girls across the globe. But when her own daughter started to grow into her teen years—active, expressive and full of energy—Sandra saw a gap.
There was nothing out there that truly spoke to teenage girls. The styles weren’t right. The fit was off. The colors didn’t excite. And the quality wasn’t there. It was all either too grown-up, too childish or too generic. So she did what she does best—she created something better.
Drawing on three decades of design, performance fabric development and teen experience, Sandra and her team launched Every Turn—a teen activewear brand designed to celebrate individuality, inspire confidence, and support every kind of movement.
That’s why Every Turn exists. Because movement is a mindset—and confidence starts there.
